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2017 | It all starts with a tattoo
DARE isn’t just a startup — it’s a life mission.
2018 | DARE HQ 1.0
Our first real upgrade: from a Starbucks table to a 30m² office in downtown Lausanne.
2019 | Throwing clients off a cliff
Traditional networking events are boring.
So we launched our own — DAREx. First one? Bungy jumping with a dozen clients in a Swiss valley.
So we launched our own — DAREx. First one? Bungy jumping with a dozen clients in a Swiss valley.
2020 | The DARE mobile
A small agency with big ambitions. So we decided to shout it loud.
2021 | DARE enters Formula 1
We get the call: run a campaign between a Swiss watch brand and Alfa Romeo Orlen F1. Off we go to the team’s HQ in Hinwil, Switzerland.
2022 | 24h of Spa
That F1 project made some noise. Next up: handling the full communications of a racing team at the 24 Hours of Spa.
2022 | Our first billboard (total flop)
We love bold marketing. Maybe a little too bold for Switzerland.
2023 | Dakar Rally
Selected to follow a racing team for 3 weeks at the legendary Dakar Rally. Full comms managed by a 5-person team working day and night shifts.
2023 | Ronaldinho X DARE
Phone rings. “Guys, you’re managing an international campaign with Ronaldinho.”
On the way, he asks us to stop at McDrive. We grab a selfie to seal the moment.
On the way, he asks us to stop at McDrive. We grab a selfie to seal the moment.
2023 | DARE HQ 2.0
The year we went from small agency to serious reference. We move into our first 100m² office.
2023 | 50 clients, one Jeroboam
To inaugurate our new HQ, we open a Jeroboam with our clients.
2023 | Giant Top Chef
For another DAREx, we host a giant Top Chef competition. 10 teams, one jury, one hour, one tomato.
2023 | First drop
From the start, DARE wasn’t just an agency — it was a brand. We launch our first clothing drop: The bolder the better.
2023 | JTI X DARE
We land a major project with Japan Tobacco International. Weeks later, we’re running a 100-person mountain event. We even brought a hot air balloon — just for fun.
2023 | The most WTF team building ever
During a branding consulting project, we spend a week in Riga, Latvia. Team building activity: clay pigeon shooting.
Spoiler: it worked.
Spoiler: it worked.
2023 | Groupe Mutuel X DARE
We sign a major project to redefine the product marketing strategy of one of Switzerland’s largest insurers.
2024 | Our first athlete
We decide to back people who dare to chase their ambition. First step: sponsoring a young Swiss motocross talent.
2024 | Paris 2024 Olympic Games
We secure a fantastic project with the official outfitter for the international triathlon federations ahead of the Paris 2024 Olympics.
2024 | Football team sponsor
We become the main sponsor of a Lausanne-based football team. Honestly, seeing our logo on all the jerseys hits different.
2025 | 3x3 basketball sponsor
We loved seeing our logo on football kits so much, we decided to put it on basketball jerseys too.
2025 | DARE HQ 3.0
We’re moving into offices twice the size.
The plan? Add a gym and an ice bath. In progress.
The plan? Add a gym and an ice bath. In progress.
2025 | Le DARE GYM
Un rêve devenu réalité. On s'est créé notre propre salle de sport pour nos équipes. De quoi allier dépassement de soi tant au travail qu'à l'entraînement.
Ready to write a new story together?
Let’s meet to talk about your ideas and ambitions.
Not over coffee – but with a workout session at our office. You in?
© 2025 lagencedare
